A.S. Adventure launches its first boutique in the South of France within Polygone Riviera. By offering more than 500 brands of Lifestyle and Outdoor clothing and equipment, the Belgian brand offers a range and an expert service to all lovers of urban or outdoor adventure. McCann accompanies this successful retailer for its deployment in the French territory, launching a local communication campaign to develop its notoriety and call out with a simple hook, summarizing the positioning of the retailer: “Ready to go ?”. A promise of lifestyle escape that will seduce more than one. The opening of the shop is accompanied by event operations at Polygone Riviera: a gigantic trompe l'oeil and a lift of the shop transformed into a ski cabin. Tags and clean tags were also deployed in Nice, in Cagnes-sur-mer and near the pedestrian crossings of Polygone Riviera. Everything to make you embark on an adventure!
28-34, boulevard du Parc
Phone : 01.47.59.34.56